Our mission is to turn the photographer’s imagination into reality.
Founded in 2012 by Anna Del Pino, Effetto was born as a retouching boutique: a project in which professionals working in the field since the 70s can merge their decades of photo editing expertise with a deep understanding of the present-day digital landscape.
ALL THE REALITIES YOU WANT
We shoot visualising the post-produced picture, we post-produce thinking about what photographers had imagined.
To us, photo retouching means putting back in the image what the naked eye perceives but is not picked up by camera lenses, with an extra touch of imagination.
We retouch digital and analogue images with cutting edge techniques ever since the 70s.
A wide web of partners specialised in photographic production in the food, beauty, fashion, and sport industries.
Our Digital Sister agency
Odd Socks Studio
A collaborative advertising studio where research and experimentation are central to the formulation of innovative strategies. Odd Socks Studio helps clients create memorable brands and real results.